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Leadership: Action or Position?
What type of leader do you want to be?
You don’t need a title or position to be a leader. People that lead without a position are encouragers and connectors meaning, they help others succeed. A leader’s responsibility is to develop people to achieve desired outcomes. This means developing people is always a work in progress. Action is the key to success in many things in life, leadership being one of them, action produces results. So how do you take action and become a strong leader?
Lead by example
To lead by example means to guide others through your behavior instead of your words.
- Inspire others to push themselves.
- Don’t say one thing and do another, your actions need to mirror what you say.
- Your attitude towards others will help you set a strong foundation. Address conflict calmly and productively making sure to diffuse the situation while finding a solution.
- Communicate kindly, respect those around you when you communicate.
- Bounce back after failures. Failure is a way of life, it can happen anytime we take a risk or make a decision, but always keep trying. If you feel defeated and ashamed that can stop you from reaching your full potential which will show others to quit. Show others
how to bounce back! - Take care of yourself. Self-care is so important, not just for you but for your team. Your physical, mental, and emotional health matter when it comes to leadership.
“Lead by example, show why you are the leader.” – Brian Holt
Be accountable for your own mistakes
As a leader, taking accountability cultivates a sense of trust and respect from others. If you make a mistake and fail to admit that mistake, others will see that as you thinking that being right is more important to you than being honest with your team. Your team’s talents and energies are put towards supporting their leader rather than protecting their position in the organization, while creating a culture in which employees can feel safe to take important risks and own their mistakes too. Taking responsibility demonstrates that leaders value integrity. Leadership actions are learning from your mistakes, working with your team to problem solve, helping others to avoid the same mistake and moving forward.
Acknowledge and appreciate others
- Give credit where it’s due, do not take credit for others’ work.
- Be generous, recognize people and make sure they are valued.
- Everyone will work harder when they see others are being recognized because they will want to be that person getting recognition.
- False acknowledgement will not develop confidence nor lead to improved performance.
- The more specific a leader will be when acknowledging someone, the better the impact will be.
- Validating others helps to shape cultures within organizations.
“Never claim to be the best, learn from the newest person in the room.” – Brian Holt
Our goal here at Balanced Action Marketing Firm is to mold every new member who joins us into a leader so they can be as successful as they want to be and become the best leader they can be with the tools we have given them. We as a team foster an entrepreneurial spirit to lead by example, be accountable for our own mistakes, as well as acknowledge and appreciate others.
Three Easy Ways to Easily Adjust Your Mindset
The difference between where you are and where you want to go is all about focus, consistency and courage to get outside of your comfort zone! Shift your mindset and ensure you have the right people around you daily helping you develop to ensure success. Here at Balanced Action Marketing Firm, Inc. we focus on coaching and training on all skill sets to allow our team to not just get the confidence but to thrive in our environment and pave their path within this career.
If you only ever do what you know how to do, you will never find your true potential. Fear of Failure will always hold you back. Make the jump! Be ready to try things and maybe even fail, whether that means giving a presentation in front of your team or delivering tough feedback. The key is being clear about what it is that you’re chasing and being intentional and specific with your plan to get there. Bridge the gap between where you are and where you want to go.
“Start today and follow through” said Brian Holt, CEO of Balanced Action Marketing Firm, Inc.
Here are a few steps that we believe will tip the scale for anyone jumping into something new and taking you out of your comfort zone.
- Stay educated
Read books, take classes and seminars. Hone in on your skills, and learn a new skill if you want to advance in anything you do. Education will provide you with a strong edge!
- Review your goals daily
The only way to achieve your goals is to constantly look at them and visualize yourself achieving them, and do the work required to reach them. You should be looking at them daily, allowing yourself to figure out HOW you can reach them, then you will always get what you are looking for. In other words, regularly writing down your goals and keeping track of your progress improves your productivity, which is a key ingredient for goal-success. If you, do it daily the effect is even stronger and you will be able to make the adjustments necessary along the way. Don’t wait to make the changes, looking at this daily will help with adjustments, networking and overall, you’ll see yourself become very strong!
- Take a risk
What can you do each day to stretch yourself? How do you become the best version of yourself? What are you afraid of? What’s holding you back? What are your limitations? Do something each day that moves you out of your comfort zone.
“When figuring out your goals and what steps you need to take to achieve big goals you have to have your “why”, your purpose for wanting these goals. Once you have your why, your reason to succeed is clear and you can then set a plan to get there! Take the step forward, don’t be complacent.” said Rose, Balance Action Marketing Firm, Hiring Manager.
To grow your skill set you will need to identify where your weaknesses are and how to improve. Here at Balanced Action Marketing Firm, we provide everyone with a mentor to be able to coach and train someone in every area of our business. We want everyone to succeed, but ultimately, they need to put in the work and self-evaluation on their end.
Being able to get feedback and direction allows people to grow so much quicker, and you need to reflect. Reflect on what your strengths are and what your interests are. You’ll be one step closer to finding it. It will not be an easy process to find it, but it will be worth it. Find your edge!
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Your Potential to Succeed Is Infinite
“When Building anything in life from the homes we live in to the relationships we have, it is imperative to have a solid foundation to withstand any trials so that we will be able to grow stronger.” -Tina Harbert, Business Partner, Eagles Point Marketing, Inc.
So many people in life want to know the secret of how to become more successful. How can we do better? Well, here are a few tips I have to set that foundation to success!
Let Go
What’s the thing that holds you back the most? Fear! You need to let go of that fear. There is going to be fear in everything that we do, it’s the nature of life. Life is always either moving forward, growing or dying. So, we have the choice to either push forward and grow or let that fear take us over and die. Failure is inevitable and necessary so that we can learn from it and do better! Face your fears and you can do anything.
Never Stop Learning
There is always something new to learn in life, no matter how small or little you might think it is. If we fail to learn, we fail to grow. There are so many different opportunities in life to learn something so take those opportunities and flourish! To be a good student is to be a great leader which takes me to my next tip!
“The best student needs the best teacher, find that first.” – Brian Holt, CEO, Balanced Action Marketing Firm, Inc.
Be A Great Leader
Before we can become great leaders, we need to be able to be a great student or “sponge” and soak up all the knowledge and tools given to us by others so that WE can use it. Having good leadership skills is going to be a huge foundation to success. Not only do we want to lead by teaching but we want to lead by example, making it clear what our values are and that we live by them. Our values and behavior will be watched as a leader so we need to make sure that there aren’t any inconsistencies that will ruin our effectiveness. Personal complicity and double standards are the nails in the coffin of our ability to lead. A good leader will lead quietly and subtly, from the rear, without fuss, without fanfare. In the words of the Tao Te Ching,
‘A good soldier does not inspire fear;
A good fighter does not display aggression;
A good conqueror does not engage in battle;
A good leader does not exercise authority.
This is the value of unimportance;
This is how to win the cooperation of others;
This is how to build the same harmony that is in nature.’
Be Your Power
Take responsibility, you have the power to choose your experience so it’s up to you to take charge. What you do is going to affect your success, take accountability for your actions, your mindset, your behavior and do better.
“The key to finding success is finding your passion in that task you are embracing and then attacking it with an unwavering vigor!!” Kevin Braden, Business Partner, Next Generation Marketing, Inc.
Now that Balanced Action Marketing Firm has a second location in McKinney, TX that means we are close to some of our clients!
Brian was able to stop by one of our top clients and game-plan for the 2022 year ahead to lock in our joint success! Some exciting news about the newer products we will be working with that are not even on the market yet as well. This is the best part of our business and how we are able to work closely with our clients and partners.
Testing out the new product is a tough part of the job but someone has to do it! One of the great parts of our success is finding the right product for the member and making sure it will be great for them over the years, so we have to know the products fully.
When we look at the massage chair selection there is a huge selection. Our client is standing above the rest based on performance, innovation and customer satisfaction. One of the new chairs will be using a temple airbag system to help reduce tension and headaches along with a full 4D experience.
Now a lot of products are being held up and delayed for many reasons but not our client here. Forecasting and planning based on our results we are able to have everything we need on hand to be successful. Again a close partnership has built this success and we are excited for what we are going to accomplish this year!
Top Client and New Territory for us!
With the recent expansion to McKinney, TX that means our clients are gaining more territory as well!
Our client was excited about the news and delivered the van to our new Texas location. This makes a total of three client vans within our organization in a short time frame. Meaning with our expansion we are adding so much more value to our business along with our client.
Working closely with our client we are able to help raise their google rating from good to great! This is why they love working with us!
One of our goals for all of our clients is to increase revenue and of course customer interactions.
The keys to success. With this client it fits perfectly within our management training program and how a motivated individual can use this opportunity and client to learn step by step how to run a business and later their own business with this client. Check out another blog of ours that will dig into this client much more:
Strategies to Build Momentum in Life and Find Success
Learning how to build momentum is one of the first steps to finding success in life.
By building momentum, you are creating a world in which you are more productive, more effective, and more efficient. Momentum helps you get over that block of not being able to start something and then pushes you through to the end. Momentum helps build positive thinking and energy to help you progress towards your ultimate goals.
I have been learning that there are three key strategies for learning how to get momentum and push forward.
“ The simplest way to be successful for me in 2022 with Scott Gass’ teachings. The 3 pillars: Strategy, Active and Mindset!” – Brian Holt, CEO of Balanced Action Marketing Firm
Just Do It
Whatever it is that you want to do, whether it is starting that business that you have been putting off or going to the gym, the best way to build momentum is to simply take action through one small step.
By taking action, you start to focus your time and energy on the things that matter most. It may feel uneasy at first, but the more time and energy you put into doing it, the more comfortable you will start to become with it.
Ultimately, each small step gets you closer to achieving your goal, so get out there, just do it.
‘’It is easier to build and keep momentum, rather than stopping and having to start again.’’ – Miriam Carlinbryan, Hiring Manager
Plan It
Maybe you can’t do it right now, but what you can do is schedule some time to do that thing that you have been putting off. Better yet, make it a routine in order to create momentum in life.
Whatever it is, schedule it now, and stick to it. If you have trouble sticking to your schedule and not having the discipline to take action, think of your goals.
In order to really build momentum, you need to take action every single day. Find a time that works for you, even if it’s 15-30 minutes. Before you know it, after one week you would have been productive! It all adds up, and making it a routine will help make it a habit and it’ll become part of your life.
Learn About It
When you aren’t quite prepared to take action, you can start building momentum by learning about what it is that you should be doing.
Once you have the motivation to learn, you can begin to find resources on the actions you are preparing to take. Whatever it is, you can learn something about the task which will help you build momentum.
Learning about the activity that you want to pursue creates a pathway that helps you build the confidence and knowledge to be able to do what it is that you want to do.
Bottom line is, If you want to achieve more in life and be more successful , these strategies can help.
Remember, once you start down a path with a single step, you have already started to build that momentum that you’ll need to move forward and reach your goals.
BIG Goals & BIG News!
- Working together with our teams and networking to learn faster from the leaders with the experience.
- Setting goals and taking the steps each day getting closer to the finish line.
- Working with team members that are motivated to become the business owner.
- Working with a great list of clients and partners that love our results each quarter and want more from us!
How to Start 2022!
While looking back at all Balanced Action Marketing Firm, Inc. accomplished in 2021, it is easy to take your foot off the gas pedal, but that is not what is in the cards for this firm. We have evaluated the past year and took a close look at what worked and what did not work, and we have made necessary adjustments to grow even more this year!!!
Here are a few of our 2021 Major Accomplishments:
- Expanded into 2 new territories in 2 new states
- Gained 6 new business partners
- 6 new clients in 2 new industries
Each of these items are no small feat! Each team member of ours is focused on personal growth and development, and as a result our clients are thriving and we are set in a position to continue to expand! When we expand our territories, it allows our clients to grow as well! We are able to host more events in new areas in the nation that they ultimately weren’t in previously! Their reach and brand awareness gets bigger as we grow!
We have written down our 2022 goals, and the ball is moving to continue our expansion early this year! You read that right! We are projected to open two new territories in the first quarter of 2022! But that won’t be it! Balanced Action is projected to not only expand, but gain new clients, in new territories and new industries all while gaining new business partners!
Balanced Action Marketing Firm, Inc. work with a wide range of clients from global giants to beginning companies. Our goal for them is success based on our live marketing model with three sides.
- Amazing Products! Our online clients have such a wide range of products! We only represent the best in any category!
- People: With face-to-face interactions to find out what matters most is a more personable approach, generating more excitement for our clients’ products. Our focus is being able to educate consumers on what the brands are, and what makes them different than others in the market and how it can fill a need in their lives. We build relationships daily that stick!
- Results: By taking our clients offline, and creating a specialized event that is 10-12 days in duration, that sees upward to 10,000-12,000+ people on average, and with our unique strategies, we have a proven track record for results! We are really good at marketing so we generate a lot of sales as a byproduct.
With this trifecta, it’s no wonder why we are expanding at a rapid rate!
Be sure to continue to follow and subscribe to our blogs so you don’t miss any major announcements that will be coming this year!!
Why Are Some People Fearful, While Others Aren’t
What’s your greatest fear? What holds you back? Some people may be afraid of the process or maybe it’s the result that you fear. We all have fears in life that keep us from doing what we want to do. What matters is how we push through those fears.
“What motivates me through fear would be my focus on my goals. I need to fight the dragon to get to the castle type of mindset for me. If it’s hard then it will be worth it and the challenge makes me stronger. The fear and process use to hold me back like most people. New job is scary so don’t try kind of mindset. I use to be scared to break out of my comfort zone and job working for someone else even though I didn’t like working there but it was easy and something new was scary… once I jumped out of my comfort zone into the new business, my business I was happy and proud of myself.” Brian Holt, CEO, Balanced Action Marketing Firm, Inc
Throw away those fears, write them down on a piece of paper and throw them away. Don’t let them define you. Use yourself, your goal in life, what you want no matter what it is, use all of that as your motivation to keep going every single day.
“We feel fear because we don’t know what it is. New food, people or places… the solution is to communicate your fears and get a better understanding of what and how a situation is handled. Once we as people know the unknown then there is no fear. Scared of the dark as a kid and now scared our future as an adult. The knowledge flashlight shows us where and what we need to do!” said Brian.
The more you hold onto those fears you have bottled up inside, the more you’re going to miss out on in life! The only person who can hurt you, is you. And yes, maybe that first try you’ll fail but that failure only pushes you closer to your success. You can be as successful as you want to
be, you can have all the things in life that you want, but YOU have to be the one to get all of that for yourself. Do you want to miss what could be simply because of the what ifs?
Continue to follow our social media for more mentality tips and tricks!
Building Business Momentum
Business growth is needed to survive in this world but it won’t happen by chance.
Let’s take a look at how our business Balanced Action Marketing Firm is growing based on our actions. Our business is focused on Management and Direct Marketing. Here are 8 steps to our success in the business.
Step 1 is finding out what the customer and client likes and staying with that. Being able to focus on a trend to collect data is very important for the client, for the customer it keeps it simple and they are not overloaded with options to confuse them. Direct marketing is all about feedback and understanding the buyers needs, not just pushing a product.
Remember that a confused mind says no.
Step 2 is keeping it simple for the client. Within our business we handle the inventory, sales, visual marketing and much more and relay the info to the clients. Taking on the bigger project means more control for our firm and an easier time for the clients which in turn want more from us.
Step 3 is about tracking your momentum. Do this based on sales, interactions, locations but keep it on a single topic. Trying to fix the data on a 10 point graph will be impossible but working on a single topic and moving on is the best way to conquer a problem.
Step 4 is to build a strong team. Here at Balanced Action Marketing Firm that is just what we do, build individuals to be strong and grow in our business. We encourage our team to take the management role and lead a team to be successful. With our tools and mentors we all see a huge improvement in this area.
Step 5 of a growing business is about the streamlined transaction process. A growing business can be bogged down and cause a negative impact for the client and customers if there is a bottleneck or slow down. We already solved this by using several distribution and retail locations for our clients so they never miss a beat when it comes to the checkout.
Step 6 is all about the competition. We need to keep an eye on them but not get tunnel visioned on them. Once we have our goals set and making moves towards them we don’t need to worry about the others. This applies to our team, friendly competition but we all focus on our individual goals and together the entire team grows leaps and bounds.
Step 7 we have to remember that momentum can shift and outside forces happen. Simple solution for that is to diversify into multiple clients and platforms to take in any account of issues that might pop up. The saying, “don’t put all your eggs into one basket.” Even with the pandemic we only had a little bump in our growth and business after that we came back stronger. The goals of the business and team had kept us all on track during those uncertain times.
Step 8 it is all YOU. Yes the business will be growing because of you and your actions to take control of the situation. In our management program it is all focused on time and business management to prepare the teams to embrace their entrepreneurial spirit and make it happen.
-Brian Holt CEO of Balanced Action Marketing Firm